Free marketing tricks and promotional ideas can be found on the resource link below.

Assuming you already have a website, hopefully someone did not build you one that is all glamor and not marketing savvy;>) By that, I mean hopefully it is not full of flash graphics and devoid of something useful, like a lead capture form.

So, if you have that, I would suggest that to get visitors to your site you and to get them to give you their name and email, you need to give them something for free. In this case it could be a great coupon, or maybe a free report like “Don’t Think About Buying Your Next Pair Of Glasses Without Knowing These 3 Things”…something along those lines

Now you have that part done. You need traffic. The quickest traffic is going to be paid traffic. One place to get it is by going to Google Adwords and opening up a free account. You will want to choose one main keyword phrase to start with (others later). I think you might go with “yourtown state optician” ie. brownville tx optician.

There is no easy way to explain this, but you would start a new advertising campaign in adwords and, write some several catchy ads (more than one so you can test them). To get ideas about what ads look like, do a search in google for your keyword phrase in quotation marks and see what shows up on the right side of your screen.

But, you want something that will compel a searcher to click on your ad, like “Free Report – Optician Reveals Secret To Getting Incredible Savings On Your Next Pair Of Glasses” http://www.yoursite.com

You are then going to bid on the keyword term you have targeted and any others you want to try (try to think of what someone would type in to google if they were search for an optician in your town) and start the campaign. Google has some free tools that they guide you to so that you will know what to bid if you want the top spot and even suggests other keywords. So, you are really going to have to become a “student” of adwords to do this effectively or hire someone else.

But, you can do this on very little money because Adwords allows you to set a daily budget. So, you can test and tweak it all you want.

You can even specify certain other websites in your local market that you want your ads to display. Or you can just make sure your ads are displayed in a very specific geographical area. What you can do is pretty amazing.

Now, if you are getting some traffic to your site, hopefully they like what you are offering and are giving you the contact information in exchange for the coupon or course or free report. You have it all set up with your auto-responder to automatically send whatever it is back to them immediately.

Now you have a real live prospect. But you cannot quit there. In your autoreponder you want to have loaded up some additional informative, useful information that you schedule to go out the next 7 days. You do not try hard selling so much as educating. This builds trust and will clearly get someone’s attention since I imagine no other optician in your town is doing this.

But, you could add in a special or a coupon with your notes, or just as separate emails scheduled to go out. I am sure being a merchant you get the idea.

After that, you want to get your cash register programmed to print something on directing people to your website. Something like, sign up on our site http://www.greatopticians.com for web-only special deals!

That will start feeding your list.

After you get all this done, you want to start working on getting your site to rank naturally high for those keyword phrases you came up with. If you write articles, post on forums, submit videos etc to various places you will get links pointing back to your site.

To help this along, you need to build pages on Facebook, Myspace, Squidoo, HUB page, Twitter etc. all with links pointing back to your “money site”.

It would also help if you add a WordPress Blog to your site if it is not in that format already. Start writing useful content on there and that will help you greatly.

Lastly, although I probably would do this first, you need to get your business placed on google maps. There are directions there to so.

Anyway, that just touches on what you could do. Give me shout if you need more help. Good luck!

Send an email with more information about your business to e@culx.net for free help on finding new customers and increasing sales.

I think your problem is a common one. There are a lot of factors to consider here, but I believe your main goal should be to create value for your local customers, but you have to be able to communicate this effectively, which is part of the problem, and around you go in this circle!
Here’s a link to a free e-book on exactly this topic, there’s a fair bit of reading here but I’m sure it will contain at least one golden nugget you can use.
http://local-biz-masters.sitesell.com/funlife.html
Best of luck with the business.

things you can do:
1) Flip websites
2) Flip houses
3) Forex trading
4) “pay to click” click on a link and it gives you money – just for clicking!
5) loads of voucher codes to get like money off shipping and money of items for some shops.

the list goes on..!

I use this site all the time its helped me get almost 1k a month

its great if you want to earn a little more cash or want to save money when buying things on the internet.

good luck!

site:

http://www.mpcoders.com

Bells– usually are when School Starts, When a Class Begins or Ends, when Lunch begins and when it is over, and then when school is over….Ur going to here the Bell ALOT!!!…lol
Boys– are just like they are in 5th grade but more inmature!!!…. dont really go out w/ the older 8th graders…kinda just stick w/ ur own grade

Styles–plz i beg of u dont be one of those sluty preppy dont care bout nobody BUT thenmselves kinda of girls!!!

kthx!!
CaylaL

PS i hope this helps u out a little bit!!!

if u need anything else just email me @ cayla_lamont@yahoo.com
or if u have AIM just e-mail me and i’ll give it to u!!
cuz i know how tough Middle School Can be!!!!